Chapter 12

Vlogging or Video web logging, if engaging ensures that your viewer will watch it to its conclusion. The more sense that are engaged with people are mentally gathering information, the better. This is why video blogs and site like YouTube have become so successful.

When two people want to communicate with each other, half of the communication is through body language. Is this could be why sometime letters and emails are sometimes misconstrued and why vlogs are successful in this aspect. With the release of Quicktime users were able to view reasonably good quality color videos on their computers for the first time. With greater improvement in compression technology and increasingly faster transfer rate from modems, the video that the Internet is delivering constantly becomes better and better.

YouTube, a video sharing web site, allows users to upload, view, and share video clips. This became successful with more people being connected to the Internet. Vlogging and YouTube become so appealing because it removes geographic boundaries and creates a global community through personal interaction. Like with podcasting, if you wanted to start vlogging it is best to start out with a simple script consisting of main ideas and bullet points, but directly reading of our the script you created is the worst thing you could do as a vlogger. Viewers want to see sincerity and a realness to the vloggers. Being able to share your expressions, inflections, and body language with sincerity is what will make your vlogs successful. Although, sincerity is the first step, once your videos are created and edited, it is your responsibility to drive traffic to your video.

When I think of video blogs, I think of the celebrity’s video blogging about their touring adventures on the road or to simply tell their fans what they have been doing. I have always been frustrated with the video blogs of celebrities that have no point. If you have that amount of power and you are that successful, wouldn’t you want that viewing to video blog about something with substances? This chapter helped me realize that the most important thing about video blogging is the content and that, that content is relayed with sincerity. The viewers have to believe you. This comes important with advertising and selling a product or service over video. While video blogging should be creative and fun, it needs to deliver a message by relating to the consumers watching the blog.